Last week, Rent the Runway launched its "Unlimited" app! Remember how Netflix functioned in the pre streaming days? This is like that, but with clothes! Unlimited had been in Beta for quite some time now, and had previously intrigued me but I was never able to get off the waitlist since I was one of many (there were apparently over 40,000 women on it at one time!) So needless to say, I was thrilled to try it out. Here's how it works:
You sign up online for a monthly fee (get $20 off your first month here!), and select your first three items to rent. This is from a collection of handbags, jewelry, dresses, jackets, coats, tops, skirts, and pants. The possibilities are nearly endless. Most of these items are statement pieces - the website isn't loaded with basics. You make your selections and they ship the items to you via 2 day shipping, with shipping being included in the cost - the to and from. Keep those three items for as long or short as you'd like, then send back and pick something new. You can keep items as long as your subscription is active, and return 1, 2, or all 3 of your items at a time. Not all items are available for purchase, but some are if you really fall in love with something! Have more questions? Here's the company's FAQs!
My first choices were this dress, this romper, and this handbag. They showed up on Thursday, and I immediately sent back the blue Shoshanna dress to swap for something else (it was too snug in the arms, apparently I should size up in that brand.) I wore the romper and bag for a day date with Darrell, and they were both perfect with a leather jacket and shoes I already owned! I'll send them back on Monday, by which RTR will have received the Shoshanna dress and be awaiting my replacement selection; I'm leaning towards this pretty Tory Burch dress, then maybe this Valentino or this gorgeous floral shift. If I bought all of those items, which are only a fraction of what I could be wearing this month - at my current rate I'll try 14 or 15 pieces this month - I'd spend over $3000. Obviously I don't have that much disposable income for clothing, and nor would I choose to spend it on clothing if I did! Truthfully, I like to switch up my wardrobe a lot, and I certainly am not doing that with items that have off-the-runway quality. This method, however, has me rethinking the way I shop and wear clothes. What's the difference between renting a high end dress or buying a $35 b.p. dress I only wear 2-3 times? Not much, if you ask me. Even better, if you work in an office environment where you're expected to dress at a certain level but don't get the compensation to make that happen, you'll love this service - they've loaded the inventory with office appropriate shift dresses and practical professional tote bags. I'm planning an office outfit post soon with some upcoming rentals! So far, I've been loving the service and am always excited for my next shipment. I look forward to seeing how it changes the way I shop and dress this year - between this and Trunk Club, I'm really giving myself a sartorial overhaul, in a good way!
Wedding season is coming up, so give RTR Unlimited a shot at $20 off your first month here. I can't wait to hear what you think of it!